Reven T.C. Wurman, Wurman Studios

Reven T.C.Wurman is a multi-disciplinary artist who continuously fuses esthetic views, technical excellence, and functional elegance in his work.

Reven has been running his photographic studio in New York City, producing photography for advertising, editorial projects, and fine arts for the last 19 years. His work has appeared in many publications in the United States and worldwide. His diverse commercial portfolio includes still life, portraiture, and architectural photography.

Reven also developed his expertise in web and multimedia design, combining his touch of esthetics, performance, and understanding of information architecture. In addition to creating this ‘Understanding Healthcare’ website for United Healthcare, Reven has made major contributions to websites for Novartis, The World Economic Forum, UnderstandingUSA, NYNEX, AOL, The New York Times, and many others.

Reven was the Design Director and Production Coordinator for both TED and TEDMED Conferences. Between 1995 and 2004, he successfully produced fourteen conferences, helping to establish TED as the preeminent design and technology conference in the world.

Reven received his BFA in Photography from The Art Center College of Design in Pasadena, Ca. Among the awards he has received for his work, are those from Graphis, CA Magazine, and a triple platinum album for his involvement with the ‘We Are The World’ project.

Reven lives and works in New York City with his son Misha, and his two cats.

Art Shectman, Project Manager

Mr. Shectman, President of Elephant Ventures, has extensive systems integration experience in the computer industry with companies like Graypeak Technologies, USWeb/CKS, JP Morgan, and Douglas Elliman. He has founded numerous technology startups and consulted at the executive level for Fortune 1000 companies. Mr. Shectman has spent his entire career integrating and building upon cutting edge technologies to produce functional systems for use today.

Peter March, Information Architect

Mr.March has executed information architecture projects for a wide variety of clients, from financial services to non-profits. He has a special interest in the interaction between interface and product design. Before joining Elephant Ventures, Peter specialized in helping financial services and healthcare companies develop more intuitive and useful public and internal websites.

Michael Wait, Content Editor

Elephant Ventures is an Internet Strategy and Marketing firm based in New York City. Elephant provides marketing advice, strategy, as well as technology and campaign implementation services that are grounded in Return On Investment (ROI) based analysis for a broad range of clients and industries.